Focus Agency Ghana

No.1 Google Ads Specialist & SEO Agency|Ghana

“Increase your website traffic and leads through our advertising agency in Ghana with the help of our SEO and Google Ads specialist/experts team in Ghana. We have a proven track record of success and we can help you achieve your business goals”.

”Google AdWords” is a powerful tool for businesses looking to reach potential customers online. But managing your account can be overwhelming. That’s where an expert comes in. We will take care of everything from keyword research to ad copy writing.

From Focus Agency Ghana

With multiple ad format options tailored to different goals, Google Ads makes it easy for companies to promote their products, services, mobile apps, ecommerce storefronts and drive website traffic online.

The platform enables setting detailed targeting parameters like demographics, customer interests and behaviors, geographic locations etc.. so ads are served to the most relevant audience. Performance can be tracked in real-time and campaigns optimized to achieve key metrics like return on ad spend.

According to data, Over 440 million people visit Google every month. You can’t overlook the marketing potential presented by that volume of traffic. Through Google Search, Google Maps, Google Play, or YouTube, Google Ads can assist you in connecting with your target market.

It may give you amazing potential, as well as transparency and flexibility to make sure your marketing efforts have the biggest possible impact.
In fact, more than 70% of ”Google Ads advertisers” intend to increase their spending on PPC and CPC ads, according to Search Engine Watch. This statistic unequivocally supports its effectiveness.

Therefore it takes specialized knowledge to develop a profitable Google Ads campaign. Additionally, since you’re busy operating a business, you need to concentrate on other things, so improving your PPC marketing skills is probably not at the top of your list of things to accomplish in 2022. “Google ads experts”

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Therefore, we’ve made ourselves available to assist you exploit Google Ads without increasing your workload. While some just offer PPC services, we provide a variety of marketing services.

Pay Per Click (PPC) and CPC campaigns are one of the many services provided by Focus Agency Ghana, a licensed online marketing firm and ”affordable google ads experts”

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Want your ads to drive more clicks, conversions and sales? An experienced ads campaign manager can make that happen. Rather than waste money on lackluster ad performance, hiring a specialist to create, manage and optimize your campaigns provides key benefits:

  1. Increased Return on Investment – An experienced manager will consistently optimize your keywords, bids, landing pages, and other factors aimed at reducing your cost-per-click and enhancing your return on ad spend.
  2. Outsourcing Time – The management of pay-per-click and social ad campaigns requires a significant investment of time and continuous effort. A professional manager will take care of this task on your behalf.
  3. Improved Results – Specialists have the proven processes and technical expertise to set up conversions tracking, A/B test ads, target likely buyers and deliver a high-converting campaign.
  4. Reduced Risk – Allowing a qualified pro to make data-driven optimization decisions reduces the risk of wasting ad money due to guesswork.
  5. Up-to-Date Experience – With constantly evolving ad platforms and features, an expert manager stays on top of every update to apply the latest tactics to your campaign.
  6. The bottom line – hiring an ads manager gives you the skills, time and expertise to achieve your customer acquisition goals through paid advertising. So if you want cost-effective results from your ad spend, partner with a dedicated specialist.

Image from Our Google Ads Dashboard

Here is a breakdown of the main types of Google Ads:

  • Search Ads
  • Appear at the top and bottom of Google search results
  • Best for targeting users searching for relevant keywords

  • Display Ads
  • Appear on websites that are part of the Google Display Network
  • Use banners, texts, images, video
  • Allow placement targeting
  • Google Display Ads experts
  • Google Display Ads
  • Google Display Ads(CPC)
  • Video Ads
  • Play before, during or after YouTube videos
  • Capture audience when attention is maximum
  • Options like TrueView for good video completion rates

  • Shopping Ads
  • Showcase products from your online store
  • Valuable for ecommerce businesses specifically
  • Appear when users search for related products

  • Local Ads
  • Target potential customers in specific geographic regions
  • Ideal for location-based businesses to drive nearby sales

  • App Promotion Ads
  • Helps discover and re-engage your mobile app users
  • Carousel ads, playable ads for demos

That covers the key categories of Google Ads to choose from based on marketing goals! Let me know if any part needs more elaboration.

The cost of a ”Google Ads agency” in Ghana can vary greatly depending on a number of factors, such as the size of the company, the scope of the advertising campaign, and the level of expertise and experience of the agency. It may typically costs between a range of a few GHc1,000-thousand Ghanaian cedis to GHc25,000 twenty five thousands, and may be charged on a monthly retainer basis or as a percentage of the ad spend. It’s important to get quotes from agencies like ours and compare the services, costs, and expertise before choosing an agency to work with.

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